At State of Search, I made the case that every business that operates in Texas should have a Spanish language presence online. Then I showed how to validate the market fit, and finally, gave [...]
Does using a ccTLD help your Spanish SEO in Latin America? Zeph Snapp and Altura Interactive dug into the data to understand what REALLY matters.
If you are interested in marketing to Spanish speaking Hispanics in the US, mobile content is a great place to start. In this presentation I share some tips on how to configure your content so [...]
An in depth look at the CuidadoDeSalud Website, and simple fixes that can be accomplished quickly. Also, a review of different translation methods for large organizations.
This is an interview with Tracy Beach from Portent and is the first in a series of posts that consider SEO as a business enterprise.
Spanish language forms relevant to your marketing campaign, the different use of "You" in Spanish: Tú and Usted.