Why Altura Interactive

We offer a wide range of digital marketing services tailored specifically to the unique needs of your business in the Spanish-speaking market. Our services include:

• ○ Paid Acquisition (PPC, Paid Social, Display/Remarketing)
• ○ Original Content Marketing (Blogs, Guides, Research, Link Attraction)
• ○ Localization (Transcreation, Translation, AI Translation, Editing and Proofreading)
• ○ SEO (Localization, Content Strategy, Keyword Research and Validation, SERP Analysis, Link Building)
• ○ Community Management (Social Media Management, Content Planning and Creation, Creative Services).

We pride ourselves on developing customized strategies that will drive results and help you achieve your goals.

We understand that every business is unique and requires a personalized approach to digital marketing. That’s why we take the time to understand your business goals, industry, target audience, and competition to develop customized Hispanic marketing solutions specifically for your business. Our process includes the following:

• ○ Initial Consultation: We start by learning about your business, goals, and pain points to understand your needs better and how we can help.
• ○ Research and Analysis: We conduct thorough research and analysis of your target audience, competition, industry trends, and best practices to develop a data-driven strategy.
• ○ Strategy Development: We develop a customized digital marketing strategy tailored to your business needs, goals, and budget.
• ○ Implementation: Our team of experts implements the strategy, creating and optimizing content, running PPC campaigns, and managing social media and email marketing efforts.
• ○ Measuring and Refining: We monitor and measure the campaign’s performance and adjust our strategy as needed to ensure we’re driving results.

We aim to work closely with you every step of the way to ensure we’re developing a strategy that meets your unique needs and helps you achieve your business goals.

We typically work on a retainer starting in the low four-figure range. We allocate bandwidth based on the specific needs of your campaign. This means you’ll receive the right level of support without paying for services you don’t need. Contact us to learn more about our pricing.

We believe that measuring the success of a campaign is essential to its effectiveness. That’s why we follow a data-driven approach to campaign measurement and optimization. Our process includes:

• ○ Defining Key Performance Indicators (KPIs): We work with you to define the KPIs that are most important to your business goals, whether it be increased website traffic, improved search engine rankings, or higher conversion rates.
• ○ Setting up Tracking and Analytics: We use industry-leading tools and technology to set up tracking and analytics that allow us to measure the success of the campaign and identify areas for improvement.
• ○ Regular Reporting: We provide regular reports that provide insight into the campaign’s performance, as well as recommendations for further optimization.
• ○ Campaign Optimization: We use the data we gather to optimize the campaign in real time, ensuring that we’re driving results and meeting your business goals.

Our goal is to provide you with the insights you need to make informed decisions about your Spanish digital marketing strategy and drive success for your business.

The length of time it takes to see results from a digital marketing campaign can vary depending on the type of campaign, the industry’s competitiveness, and the campaign’s specific goals. In general, you can expect to see results within the following timeframes:

• ○ SEO: It can take anywhere from a few weeks to several months to see noticeable improvements in search engine rankings. It’s important to note that SEO is a long-term strategy that requires ongoing effort and optimization to improve and maintain results.
• ○ PPC: With PPC advertising, you can see results almost immediately after launching the campaign. However, gathering enough data to optimize the campaign for maximum effectiveness can take a few weeks. Then, over the next few months, we look at improvements and scale.
• ○ Social Media (Organic, Paid or Branding): The length of time it takes to see results from a social media campaign can vary depending on the size of your following, the frequency and quality of your content, and the specific goals of the campaign. Generally, it can take weeks to months to see noticeable improvements in social media engagement, reach, and conversions.
• ○ Email Marketing: The success of email marketing campaigns can vary depending on factors such as the size and quality of your email list, the frequency of your campaigns, and the relevance and quality of your content. Generally, you can expect to see some results within the first few weeks of launching a campaign, but it may take longer to see significant improvements in open rates, click-through rates, and conversions.

It’s important to remember that digital marketing is an ongoing process, and results may vary depending on your specific goals and the strategies employed. Our team will work diligently to help you efficiently achieve your business goals.

Keeping abreast of the rapidly evolving digital marketing space is essential to delivering effective results for our clients. It’s especially important for digital marketing in Spanish. To stay on the cutting edge, we use a variety of strategies, including: ongoing education; collaboration with other experts; training on the newest tools and technology; continual research and analysis of industry changes.

Our focus is on working with companies that are looking to connect with Spanish speakers, regardless of where they are or what industry they’re in. We’ve successfully run campaigns for clients in competitive spaces such as: Real Estate, SaaS, Fintech, B2B, eCommerce, Legal, Home Services, Crypto, and more.
Whether you’re a small business looking to expand your reach, or a large corporation seeking to connect with Spanish-speaking audiences worldwide, we can help.

We’re proud to have helped numerous brands achieve their digital marketing goals since our founding in 2010. Our success stories speak for themselves, and we invite you to check our client case studies to see the tangible results we’ve achieved for our clients. We’re also happy to provide a list of satisfied clients who would readily share their experiences working with us.

Clear communication is critical to the success of any digital marketing campaign. We’ll prioritize staying in touch with you throughout the campaign to ensure we meet your needs and drive results. Our primary communication tools are Slack, video calls, and email, allowing easy and efficient communication and collaboration. However, we’re flexible and can adapt to your preferred communication method, if necessary. We’re always available to answer your questions, provide updates and discuss any concerns you may have. Our objective is to ensure you feel informed and confident about the progress and success of your campaign.

We believe in working closely with our clients throughout the digital marketing campaign development and implementation process. We also understand that each client is unique and prefers different levels of involvement. Some clients prefer to be involved in every step of the process, while others prefer a more hands-off approach. Regardless, we’ll ensure that you’re informed every step of the way.